1981

Against all odds, Martha Faltinsky, Ray Faltinsky's mother, is healed of osteoporosis through the use of nutritional supplements defying modern medicine's prediction that she will eventually be wheelchair bound, and igniting a passion for nutrition and natural healing in FreeLife's future Co-Founder and CEO.

1990

Ray meets Kevin Fournier and they develop a friendship that will lead to the launch of one of the most successful companies in the Direct Selling industry.

1992

CEO & Co-Founder Ray Faltinsky travels across America meeting with corporate executives in the Direct Selling industry while writing his thesis on the subject. He graduates from Yale Law School with a passion for the industry. At the same time scientific research from major universities around the world begins to validate the remarkable health benefits of the goji berry. Since then, over 80 studies on the goji berry have already been published in prestigious journals, such as:

• Journal of Alternative and Complementary Medicine
• Nutrition Research
• Journal of Medicinal Food
• European Journal of Pharmacology
• Journal of Chinese and Herbal Medicine
• Journal of Asian Natural Products Research
• British Journal of Nutrition

1995

Ray and Kevin see their dreams materialize with the launch of FreeLife. By the end of the year, FreeLife becomes the youngest company ever featured on the cover of Success Magazine.

2000

History is made when Inc. magazine announces that FreeLife ranks #296 on the Inc. 500 List as one of the fastest growing privately held companies in America.

2003 • 1

FreeLife identifies a Spectral Signature to identify, isolate, and harvest only those special goji berries with the active principles in exact balance for the most potent and powerful goji product.

After years of exhaustive research, FreeLife launches Himalayan Goji Juice, becoming the first and only company to perfect a difficult and demanding proprietary extraction process to create the only standardized form of this incredible plant yet available in the world!

2003 • 2

FreeLife establishes a charitable giving program, GojiKids^®, to support the Leaders of tomorrow—children all over the world. Each month, a portion of our profits is donated to children's organizations internationally to help children in need. FreeLife was honored by the Juvenile Diabetes Research Foundation of Greater New Haven as their 2005 corporate honoree due to our involvement in the community.

2003 • 3

Ray Faltinsky is privileged to join some of the brightest Leaders in the Direct Selling industry by sitting on the Board of Directors for the Direct Selling Association (DSA). FreeLife is the youngest company to have a representative on this prestigious board.

2005 - 2007

FreeLife has record-breaking growth and TIME magazine named the Himalayan goji berry as the Number 1 breakout Superfruit of the year; referring to it as a source of energy and longevity!

2008 • 1

FreeLife launches GoChi^®: The Next Generation of Himalayan Goji^® Juice and releases ground-breaking studies showing that this new product can improve health and well-being in 19 key areas, through a daily serving of just 4 ounces, in as little as 14 days! On January 8, 2008, FreeLife^® released a groundbreaking study which has been published in the highly respected Journal of Alternative and Complementary Medicine (JACM). As a peer-reviewed journal, JACM will only publish research that has been independently verified by an expert panel of judges, and that level of scientific validation truly represents a first for a juice product in our industry. This pivotal randomized, double-blind, and placebo-controlled human clinical trial showed that a daily serving of just 4 ounces of GoChi^® can significantly improve your health and well-being in 13 important ways in just 14 days! The study was published in the May 2008 issue.

2008 • 2

A second human clinical trial demonstrated the impressive antioxidant power of GoChi, and the findings of this important study have now been verified and accepted by the independent panel of expert judges at the highly regarded scientific journal, Nutrition Research. In yet another FreeLife^® human clinical trial, the goji berry’s legendary effects on the immune system were scientifically validated. This study became the third to be accepted by a leading peer-reviewed journal, this time the internationally respected Journal of Medicinal Food.

2008 • 3

Kevin Fournier is honored to join some of the brightest leaders in the Direct Selling industry by sitting on the Board of Directors for the Direct Selling Association (DSA). Kevin joins the ranks of CEO Ray Faltinsky, who sat on the board in 2003. FreeLife has been an active member of the Association since 1996.

2009 • 1

The revolutionary, quadruple patent pending weight loss formula, TAIslim™, is unveiled at the January 2009 Business Launch generating a wave of astounding weight loss results. TAIslim helps you to reach and maintain a healthy weight by fighting abdominal fat, enhancing your metabolism, helping to control your appetite, and cleansing and replenishing your body.

2009 • 2

REVERSE!™: The Ultimate Anti-Aging Formula first debuted at the TAIslim Revolution Launch. It is driven by a proprietary blend of 75 scientifically validated super nutrients not found in ordinary multivitamins, including age-defying resveratrol, ultra-purified heart-healthy omega-3 fish oil, and the miracle bone buildervitamin K2.

The launch of Jule of the Orient® in September allowed attendees to be the first to experience its remarkable health benefits. An energizing blend of jiaogulan, the Chinese immortality herb, and 21 supernutrients from around the world, Jule® is Nature's Greatest Treasure®. Jule gives you the antioxidants and anti-aging and immune system support that you need to live life to the fullest!

2009 • 3

FreeLife Team Members moved into the new Corporate Headquarters in Phoenix Arizona in August 2009. The 75,000-square-foot building is LEED® certified. This certification recognizes structures that achieve water efficiency, emissions reductions, and improved indoor environmental quality.

2010

Deemed Fat's Newest Enemy, TAIslim® SKINNYs™ debuted in April. Delicious sugar-free SKINNYs are scientifically designed to help you feel full for hours. TAIslim SKINNYs are the perfect snack to help you lose weight.

In September TAIslim® SHAKEs were welcomed with great enthusiasm by Marketing Executives and Customers worldwide. As an additional component to the TAIslim Total Body System, these scientifically formulated and nutritious meal-replacement SHAKEs will help you reach and maintain an ideal weight.

2011

The TAIslim Total Body System got a big boost with the addition of TAIslim® BOOSTERs. Mixing TAIslim BOOSTERs with your SHAKE is an easy way to boost your System results, nutrition, and metabolism.

In August, FreeLife unveiled a new paradigm in Direct Selling with the launch of Vitonomy.com: The Healthiest Place on Earth!™ Vitonomy is the Ultimate Customer Acquisition Program specifically designed to develop an enormous revenue stream while helping millions of people achieve optimal health and wellness.